MTV IS BRINGING BACKTOTAL REQUEST LIVE
GET DETAILS ON THE ICONIC PROGRAM'S RETURN
Total Request Live was a staple on MTV from 1998-2008 -- a daily destination for all of your music and pop culture needs. And now, the unforgettable New York-based program is returning.
The TRL franchise will debut on Monday, October 2. The daily live show will air from the network’s iconic Times Square studio and become the prime destination for youth culture and a meeting point for millions of fans.
“If we’re going to come back and reinvent MTV, the studio is a given,” MTV President Chris McCarthy revealed during an interview with The New YorkTimes“It is the centerpiece.”
The new and improved 8,700-square-foot, multi-functional studio allows for bigger audiences, expansive sets and simultaneous productions including new digital extensions of TRL. The program, which will initially run an hour a day (but might expand to a longer format), will feature a rotation of five rotating hosts including D.C. Young Fly, Erik Zachary, Amy Pham, Tamara Dhia and Lawrence Jackson. The digital extensions will feature platform-specific, premium content across YouTube, Facebook, Snapchat, Instagram and Musical.ly.
“It’s the right route,” McCarthy told the newspaper. “When you talk to artists and they say to you, unaware of what we’re doing, 'Can you bring back TRL'? We’d be crazy not to reinvent that.
Comments